A campaign website for Uniqlo’s T-shirt brand, “UT.” In keeping with the theme of the TV-AD, the website loops rhythms edited and submitted by the users. There were some technically challenging areas, such as building a new binary-level engine to sync audio with video on a constant rhythm, at the same time swiftly loading video in Flash.
Planning / Art Direction / Design: Yugo Nakamura (tha)
Design / Flash : Sohei Kitada (tha)
Technical Direction : Keita Kitamura (tha)
Video Edit : Erica Sakai (tha)
Video Production : same as TV-AD
Banner : spctrm